Shareholders, Governments, Employees,
and Customers –
are asking for more than profits.

 
 

Sillion’s tools and multidisciplinary expertise help our clients

understand the changing expectations of stakeholders… and then

communicate with credibility and integrity.

Sustainability communication is a specialist discipline, requiring

consideration of many different audiences, and deep comfort with

subject matter. We can support your team in achieving this.

Strategy & Positioning

 
  • Developing an overarching sustainability narrative that consolidates initiatives into a cohesive framework – differentiated, and true to your organisation.

    Over the past few years, many companies have developed robust approaches to sustainability, but struggle to bring them to life, internally and externally.

    Sillion’s combination of technical sustainability expertise and communications understanding allows clients to see what is important, interesting, and credible, then communicate it with confidence and integrity.

  • Articulating an organisation’s role in value-creation beyond the financial can be a significant benefit. But it isn't for everyone, and retrofitting purpose to a business is a hazardous exercise. We help companies understand how and why defining your wider contribution to the world is worthwhile, and whether your organisation would benefit from communicating this externally.

    For those progressing to measurement of non-financial impacts, our modelling team brings essential expertise to the table.

  • How do you build a reputation for sustainability? The esoteric nature of the subject matter and the sheer volume of green communications, means that even the most deserving struggle to build recognition.

    Sillion has developed a unique dataset and tool to solve this challenge. For those of our clients already leading in their sectors, or possessing a genuine intent to do so, we can identify and prioritise stakeholders and then develop an practical plan to convert your action into reputation.

  • Building on an organisation’s existing scenarios or working in tandem with Sillion’s ESG team, we bring together combinations of leadership teams, organisational groups and/or stakeholders to better understand and imagine different pathways to the future and co-create initiatives for sustainable impact, that work for your audience as well as your company.

 

Communications

  • Sillion’s creative team has the track record to help you cut through the noise, position your company, and engage your audience.

    Sustainability campaigns need to engage the lay audience, whilst standing up to expert scrutiny - protecting against reputational backfires. Our multidisciplinary team ensures this.

  • Building an engine to create news and stories that get the right attention from media and influencers.

    Sillion has established relationships with the fast-growing sustainability media universe, both dedicated journalists at Tier-1 publications, and the well-read trade publications. We can shape your story, make it credible and defensible, and get it in front of the right audiences.

  • Support across the year, comprising communications planning, sustainability media advocacy, results processes, executive training, and advisory council.

    Bringing experience from media, campaigns, financial communications and IR - Sillion is used to augmenting your existing advisors with the specialist knowledge they lack in this crucial discipline.